Thursday 5 December 2013

Twitter



Top Ten Tweeters....

Name Number of Followers Number Following Number ofTweets
Katy Perry 47,515,699 127 5,240
Justin Bieber 47,161,094 121,255 24,556
Lady Gaga 40,629,348 135,104 3,887
Barack Obama 40,011,141 655,892 10,388
Taylor Swift 36,917,755 119 2,005
YouTube 36,466,539 538 9,212
Britney Spears 34,228,689 405,967 2,963
Rihanna 32,767,255 985 8,695
Instagram 29,163,423 18 4,435
Justin Timberlake 28,540,816 59 1,986

(Forbes, 2013) (Twitter, 2013)

 (Smith, 2013)


 Tweeters..... 

Twitter is used by celebrities, companies and politicians as a marketing tool to promote their image. Twitter allows them to send a quick 140 character message out to their followers to keep interest high and promote their products, celebrity status or political views. Millions of other people are Twitter users as well, they Tweet about their lives, reply and re-tweet messages. These people are also followers of others and have followers themselves. This intern builds their virtual community and therefore their networks. This is what makes Twitter a valuable tool – you can potentially communicate with millions of people in a matter of seconds. No wonder buying followers is big business!!

Theories....

Rheingold would view Twitter as a tool to use in his virtual community in between being immersed in the ‘WELL’ (World Earth Lectronic Link). Click here to view the ‘WELL’ http://www.well.com/
Rheingold believes more people need to know about the leverage and potential of virtual communities, Twitter is a small segment that allows communication in a virtual community. Interesting as Rheingold predicts those with power and money will control the new virtual communities and media (Rheingold, n.d.), as they have done in the past. This is certainly true for Twitter where people and companies actually buy followers, therefore boosting their status and increasing their community.

According to Jenkins the technology we have such as; mobile devices, social media and other technologies are used as platforms to get our message or story across to other people (Jenkins, 2009). Twitter is part of this platform and as you can see by the Top Ten Twitter uses Barack Obama is number 4. Jenkins also uses Obama as an example in his clip on New Media Landscapes. Click here to view the clip http://www.youtube.com/watch?v=ibJaqXVaOaI


 

 (Semiocast, 2012)

Crisis Management....

Twitter is a valuable tool in times of crisis and can be used to alert a community of impending disaster, giving them instructions as the crisis progresses. The United Kingdom has implemented a Twitter news alert service that emergency services can use to alert people when a crisis is in progress. While this is a great idea, there are some problems to iron out such as people posting false messages causing greater panic. The emergency services are using an ‘orange bell’ alert that they are hoping will reduce false messages (Prigg, 2013).

Future....

Twitter will live on in the future, until new innovative medium is launched. It will still be used by dedicated Twitters, but will fade into the background just as MySpace was replaced with Facebook.

Reflection....

Personally I am not a tweeter. Are you? Would you pay for followers if you had a company?

Until next week

Happy Tweeting

Cheers

Sheridan


References

 Forbes, 2013. Top 10 Celebrity Tweeters. [Online] 
Available at: http://www.forbes.com/pictures/lmj45fgfk/lady-gaga-8/
[Accessed 19 November 2013].

Jenkins, H., 2009. The New Media Landscape, s.l.: HCD Media Group.
Prigg, M., 2013. Mail Online. [Online]
Available at: http://www.dailymail.co.uk/sciencetech/article-2509305/Twitter-launches-UK-news-alert-service-tweet-information-times-crisis.html
[Accessed 4 December 2013].

Rheingold, H., n.d. Introduction. In: The Virtual Community. s.l.:Electronic Version.
Semiocast, 2012. Twitter- How much spam is on Twitter. [Online]
Available at: http://leaderswest.com/2012/08/20/twitter-how-prevalent-their-spam-epidemic-may-be/
[Accessed 4 December 2013].

Smith, B., 2013. Twitter Followers/Project TGM. [Online]
Available at: http://projecttgm.com/2013/04/3-reasons-i-may-or-may-not-follow-you-on-twitter/twitter-followers/#lightbox/0/
[Accessed 5 December 2013].

Twitter, 2013. Twitter Counter. [Online]
Available at: http://twittercounter.com/pages/100
[Accessed 18 November 2013].